To The Editor,

Have you noticed how multi-million dollar companies are asking us for our change? They happily offer us the opportunity to “round up” our purchase so they can offer scholarships, support Ronald MacDonald House, or other corporate projects. Fast food companies are front and center for this. Now other corporations are jumping on this bandwagon. I can’t even go to the drugstore now without the benediction of an offer to give them my change. 

Actually, I marvel at the brilliance of the idea. Most of us don’t think anything of giving a few extra coins for a good cause. But think about it. Having thousands of locations making their plea for insignificant pennies can amount to significant dollars. Which leads to significant donations, which benefit them by increased tax deductions and good press. I certainly don’t begrudge the benefits others receive through these programs, but as a fellow member of our community, I would ask that you consider the following.

When we give, even if we only have pennies to give, start in our local community. We are fortunate to have some very good organizations and ministries that need our support. More often than not, your small donation not only supplies resources but deeply needed encouragement for those on the front lines of service to the deep needs of our community. 

A song from many years ago echoes in my heart when I choose where to give my pennies. “Pennies From Heaven” hums along the notion that even during the hardest of times you will find your fortunes falling all over town. So for those of us who have change in a jar, can, or cubby in the car...even an upside down umbrella, let’s commit to our community first. 

Shirley Smith
Warrenton